|
Ever thought
of starting a small or home-based business? You're
not alone, as small or home-based businesses comprise over
forty percent of the U.S. economy. Many people have started
a small or home-based business to fit their lifestyle
or for part-time income. Here
are a few tips to get started:
Assess Your Talents
What do
you enjoy doing? What are you really good at? Ask
your friends and relatives for feedback. Your talents are
the base for any successful business venture.
Examine Your Skills
Talents
are innate but skills are what you'll put into
practice daily to make your idea
a success.
The
owner is the ""chief cook and bottle washer" during
most business start-ups. Do
you have marketing and sales skills? Time management skills? Interpersonal
and people management skills? Ask any seasoned
small business owner and they'll gladly recount all
the skills they needed to start their business but never
knew they possessed!
Have you
considered taking courses to improve your skills? Or
working with someone else who can "show you the ropes"?
You
may acquire some of these skills, while other skills
like accounting and business tax preparation can be outsourced.
Give Your Business Idea a Marketing Test
How will
your business generate sales and income? Is there a ready
market for your product or service?
Research
your market carefully. There's a tendency to project
rosy sales and profits, but this can be self-deluding.
Are there
other markets where your idea has been successful? Have
you spoken with owners of similar businesses in your
own or other markets to determine if their reasons for
success are applicable to your situation?
Sometimes
the selection of business location can make or break
your business. Have
you considered hiring a location consultant to help you
with this very important decision?
Create a Business Plan
Business
plans can be tedious, but if your idea requires a significant
up-front investment of time or money, then you'll be
glad you did your homework!
A business
plan will help you assess your talents and skills, test
the market, create marketing, sales and financial plans,
and generally provide a good foundation for success.
Other Factors to Consider
How will
your business be organized? Sole proprietor, corporation
or partnership? Some business owners consider incorporation
to minimize their personal liability. Duxbury
requires that you apply for a business permit at the
Duxbury Town Office ( "doing
business as") if you have not incorporated in Massachusetts.
Consider joining the DBA (apply for a membership by clicking here)
to gain useful insights and contacts. Your first customer
may be a fellow DBA member!
Help
Is On The Way!
DBA members
offer useful services and advice to new business owners,
whether it be a small or home-based business.
Click here for
a list of DBA members by category. We can help
you with strategic planning, payroll, incorporation, insurance,
graphic design, advertising, technology support, office space
rental, office space design and a host of other services.
If you
need help, please feel free to ask a fellow DBA member.
We've been through it before, and we'll be happy to lend
a hand!
--
Terry Reiber,
DBA Member
|